Steel City AF
Steel City AF
Steel City Arts Foundation, or Steel City AF, is a live, work, play environment for comedians in a former Stanton Heights church founded by Steve Hofstetter, an internationally touring stand-up comedian who was nominated for a Nobel Peace Prize for his philanthropic work in comedy during the pandemic.
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With a main goal to earn local press, we’ve secured dozens of placements, including repeat appearances on Pittsburgh Today Live, YaJagoff Media, and more.
A small selection of press features:
Get Your Laughs in at Steel City Arts Foundation (Made in PGH)
Steve Hofstetter and Learnmore Jonasi on air (Ya Jagoff! on Q 92.9)
Steve Hofstetter on air with Ya Jagoff! again in 2023
Comedy show featured in The Incline newsletter. (The Incline)
Meet the local bringing laughs to an old church (The Incline, 2023)
Artist wants to make Pittsburgh a comedy town (KDKA CBS News, 2023 — video aired on the 10 and 11 o’clock news)
Pittsburgh Business Times features Steve Hofstetter, Personalities of Pittsburgh
Influencer Event
Ahead of Steel City AF’s 3-day comedy festival, TeenyFest, we hosted a private influencer and industry preview show at Steel City AF’s Stanton Heights location. Personal invitations were written and sent to a curated selection of entertainment professionals and Pittsburgh lifestyle influencers. The event resulted in approximately 50 in-person guests filling Steel City AF’s hybrid in-person and virtual performance space, with over 100 people tuning in worldwide. Influencers created Instagram story content and reels totaling a reach well over 100k and nearly 5,000 views to date. The TeenyFest festival was well attended.